VC Inc. Marketing

VC Inc. Marketing

Zigging when the pack is zagging.

VC Inc. Marketing's ideas on messaging, sales support, marketing strategy, and p.r. have appeared in such media outlets as Fox News, MSNBC, Adweek, Marketing Profs, Entrepreneur, & many more.

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Br article

PR PROfiles: Rafe Gomez, VC Inc. Marketing

Rafe shares his unique sales support content creation methodology, which converts media coverage into sales opportunities for his clients.

Cnbc article

Kathy Griffin needs to do these things to recover from her career-killing Trump 'beheading' stunt

Can Kathy Griffin revive her career after her POTUS decapitation photo debacle? Mos def! Rafe's tip on how she can do it is included.

Best life logo article

15 Secrets for Drafting the Perfect Cold Open Email

Check out Rafe's top tip to get your cold sales emails noticed and opened (scroll down to #10).

Cnbc article

Five letters that explain Trump’s continued popularity among his supporters

Why do Donald Trump's fans across America continue to embrace him? The answer is a sales industry acronym called WIIFM.

Fundersclub article

The 7 Keys To Spotting Superior Sales Talent

Rafe explains how understanding WIIFM can make or break a startup's sales efforts.

Wah article

Profile: Rafe Gomez, VC Inc Marketing

VC Inc. Marketing's Rafe Gomez shares tips on how solopreneurs can efficiently market their offerings, operate their organizations, and maximize their productivity.

Sum logo article

How Startups Can Boost Sales and Search Rank Using SEO P.R.

A five step SEO + P.R. methodology = competitive edge, big ROI, & incoming $$$ opportunities.

Trump article

Trump Purposely Ignored 4 Golden Rules of Sales and Marketing

He knew voters were tired of being wooed and campaigned to in the typical way. So he disrupted the typical approach.

Tdn article

Seasonal PR tips for hoteliers from industry pros | TravelDailyNews ...

Innovative ideas to generate media coverage about your property that can build marketplace awareness as well as other valuable benefits.

Negan article

4 Leadership Lessons From Negan, the Latest Villain on 'The Walking Dead'

Negan’s winning strategy can be of value to execs and managers in any organization. Here's how.

Hotelsmag logo article
Investment Executive

How Sales Support PR Can Deliver Added Revenue

Sales support P.R. can boost guest bookings, increase F&B revenue, and attract new event/meeting/celebration clients for hotel properties. Here's how to do it.

Ts publicity shot   rsz article

5 Blasts of Rockin' Business Wisdom From Twisted Sister

Twisted Sister did a lot of other things right to sell over 10,000,000 albums around the world. Here are five examples of their righteous recipe.

Falling sales article

An SEM-Only Approach Can Be Fatal To Your Sales

Exclusively relying on search engine marketing, without also having a content creation strategy in place to support it, can kill your company's sales.

Bling keywords article

How to Divert Competitors’ Customers With ‘Bling’ Keywords | Cision

Combining PR storytelling with search engine marketing can make both tactics many times more valuable.

Shout out article

Case Study: Divert Your Competitors’ Customers With S.O.S.O. (Sort Of Shout Outs) | Cision

Done correctly, sort of shout-outs could help to add enduring value, customer appeal, and ROI to your press releases.