Rafe shares an effective and creative idea that has helped his brick and mortar clients to build sales on Memorial Day.
Rafe provides the details of how non-profits/charitable organizations can generate free media coverage and raise funds to support their work by partnering with a local brick and mortar business.
Rafe shares the secret tasty ingredient that will make your elevator pitch irresistible to a prospective employer.
Rafe's work, methodology, and results are featured as a case study by Meltwater, the premier research tool for global PR pros.
The Great Recession knocked Rafe down, but it didn't knock him out. Here's what happened, and how he clawed his way back.
Marketing Career: What you need to understand at each step of the job seeker’s journey (even if you’re not looking)
Rafe drops the science about how a job search is a sales process.
What's more important to a hiring manager when you're seeking to land a gig: GPA or experience? Rafe brings the science.
Rafe's wise guidance can be useful to new as well as established entrepreneurs in any industry.
Rafe chats with "Cheap Marketing Champion" Andy Curry about how brick and mortar entrepreneurs can create partnerships with charitable organizations that yield new customers, great community relationships, and free media coverage.
What was one of Rafe's biggest business fails? Following obsolete guidance and advice! After some flailing, he devised a unique solution to his challenges and got back in the game.