VC Inc. Marketing
Zigging when the pack is zagging.
VC Inc. Marketing's work, ideas, and business strategy tips have been featured in such media outlets as CNBC, Inc., Fox News, MSNBC, Adweek, Marketing Profs, Entrepreneur, & many more.
PROJECTS
tribunecontentagency.com
Older workers shouldn’t feel discouraged about getting back into the sales game
Rafe's #1 tip for older sales pros who are looking to get hired: RESULTS RULE, SO SHOW OFF HOW YOU'VE CRUSHED IT!
CNBC
How the Bee Gees plan to stay alive in the era of digital music
Can the music of the Bee Gees gain traction with today's music listeners? Rafe thinks so. Peruse his ring-a-ding-ding of an idea.
Inc.
Ingredients for a Winning LinkedIn Professional Headline: Just the Straight Up Facts
Describing yourself on LinkedIn as a disrupting crushmaster, ninja change agent, or guru rainmaker don't just make you look like a choad doofus, it can also squash your chances of landing a new gig. Rafe explains why.
fitsmallbusiness.com
25 Creative Grassroots Marketing Ideas & Examples
Rafe's tip (#11) has generated excellent results for his small business clients around the country.
merlinone.com
34 Marketing Pros Reveal the Areas with the Most Underrated and Overrated Marketing ROI (and What You Should Do About It)
Rafe explains how to quickly and dramatically ramp up the ROI of your PR spend.
CNBC
Why Guns N' Roses fans may be willing to part with $1,000 for the 'holy grail' of an anniversary edition album
Will GNR fans have an appetite for the 30th anniversary edition of the band's landmark album, "Appetite for Destruction", which has a sticker price of $999? Rafe says hellz yeah. Find out why.
Salon
Guns N’ Roses commemorative album will cost fans $1,000
Salon gives a nod to Rafe's quote about the $999 30th anniversary edition of "Appetite for Destruction".
fupping.com
Self-Published Business Books That Every Aspiring Businessman Should Read
Rafe's audiobook "What's In It For ME?", which was a top selling career title on Amazon, iTunes, and Audible, is included on Fuppling's recommended business books for aspiring businessmen (and women).
New York Post
How I went from rock bottom to career high
Rafe reveals the backstory of how he transitioned from nationally syndicated mix show DJ to "rehirement coach" to award-winning provider of sales support/PR services.
bulldogreporter.com
PR PROfiles: Rafe Gomez, VC Inc. Marketing
Rafe shares his unique sales support content creation methodology, which converts media coverage into sales opportunities for his clients.
CNBC
Five letters that explain Trump’s continued popularity among his supporters
Why do Donald Trump's fans across America continue to embrace him? The answer is a sales industry acronym called WIIFM.
sidehustleschool.com
Turn It Up to 11! Musical Mash-Ups Provide Passive Income for New York DJ | Side Hustle School
Rafe explains how finding, claiming, and owning the "whitespace" helped him to discover a niche that resulted in the creation of Rockmixx, his classic rock mash-up show that airs on radio stations around the world.
Entrepreneur
3 Startup Success Secrets Learned on a 40-Year Journey From Go-For to Billionaire
Everybody catches a couple of breaks. What music industry legend Jimmy Iovine did with his made him a rich and wise.
journal.thriveglobal.com
99 Prominent Publicists Share Their Top Strategies to Earn Media Coverage
To check out some of Rafe's secrets of how he generates media coverage for his clients, scroll down to the pic of the bro with the shades and Cruella De Vil-esque chin scruff posing expressionless in front of a brick background. His wisdom follows.
thriveglobal.com
Radio’s 40 Year Old Music Programming Formula Is Killing Innovation, Alienating Younger Listeners, and Widening the Disconnect with Its Audience
Successful brands continuously seek new ways to delight their customers and attract new ones, but music radio stations aren't listening to that idea. If they don't tune in soon, their refusal to update their approach will hasten their demise.