VC Inc. Marketing
Zigging when the pack is zagging.
VC Inc. Marketing's ideas on messaging, sales support, marketing strategy, and p.r. have appeared in such media outlets as Fox News, MSNBC, Adweek, Marketing Profs, Entrepreneur, & many more.
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Entrepreneur
3 Startup Success Secrets Learned on a 40-Year Journey From Go-For to Billionaire
Everybody catches a couple of breaks. What music industry legend Jimmy Iovine did with his made him a rich and wise.
2 More Startup Success Secrets of Apple Music's Jimmy Iovine
This post features two additions to Rafe's article "3 Startup Success Lessons Learned on a 40-Year Journey From Go-For to Billionaire" (Entrepreneur), which is based on HBO's hit documentary series "The Defiant Ones".
bulldogreporter.com
PR PROfiles: Rafe Gomez, VC Inc. Marketing
Rafe shares his unique sales support content creation methodology, which converts media coverage into sales opportunities for his clients.
CNBC
Five letters that explain Trump’s continued popularity among his supporters
Why do Donald Trump's fans across America continue to embrace him? The answer is a sales industry acronym called WIIFM.
CNBC
Kathy Griffin needs to do these things to recover from her career-killing Trump 'beheading' stunt
Can Kathy Griffin revive her career after her POTUS decapitation photo debacle? Mos def! Rafe's tip on how she can do it is included.
bestlifeonline.com
15 Secrets for Drafting the Perfect Cold Open Email
Check out Rafe's top tip to get your cold sales emails noticed and opened (scroll down to #10).
fundersclub.com
The 7 Keys To Spotting Superior Sales Talent
Rafe explains how understanding WIIFM can make or break a startup's sales efforts.
workathomesuccess.com
Profile: Rafe Gomez, VC Inc Marketing
VC Inc. Marketing's Rafe Gomez shares tips on how solopreneurs can efficiently market their offerings, operate their organizations, and maximize their productivity.
startupmindset.com
How Startups Can Boost Sales and Search Rank Using SEO P.R.
A five step SEO + P.R. methodology = competitive edge, big ROI, & incoming $$$ opportunities.
Entrepreneur
Trump Purposely Ignored 4 Golden Rules of Sales and Marketing
He knew voters were tired of being wooed and campaigned to in the typical way. So he disrupted the typical approach.
traveldailynews.com
Seasonal PR tips for hoteliers from industry pros | TravelDailyNews ...
Innovative ideas to generate media coverage about your property that can build marketplace awareness as well as other valuable benefits.
Entrepreneur
4 Leadership Lessons From Negan, the Latest Villain on 'The Walking Dead'
Negan’s winning strategy can be of value to execs and managers in any organization. Here's how.
Investment Executive
How Sales Support PR Can Deliver Added Revenue
Sales support P.R. can boost guest bookings, increase F&B revenue, and attract new event/meeting/celebration clients for hotel properties. Here's how to do it.
Entrepreneur
5 Blasts of Rockin' Business Wisdom From Twisted Sister
Twisted Sister did a lot of other things right to sell over 10,000,000 albums around the world. Here are five examples of their righteous recipe.
CMO.com
An SEM-Only Approach Can Be Fatal To Your Sales
Exclusively relying on search engine marketing, without also having a content creation strategy in place to support it, can kill your company's sales.