VC Inc. Marketing
Zigging when the pack is zagging.
VC Inc. Marketing's ideas on messaging, sales support, marketing strategy, and p.r. have appeared in such media outlets as Fox News, MSNBC, Adweek, Marketing Profs, Entrepreneur, & many more.
PROJECTS
New York Post
How I went from rock bottom to career high
Rafe reveals the backstory of how he transitioned from nationally syndicated mix show DJ to "rehirement coach" to award-winning provider of sales support/PR services.
bulldogreporter.com
PR PROfiles: Rafe Gomez, VC Inc. Marketing
Rafe shares his unique sales support content creation methodology, which converts media coverage into sales opportunities for his clients.
journal.thriveglobal.com
99 Prominent Publicists Share Their Top Strategies to Earn Media Coverage
To check out some of Rafe's secrets of how he generates media coverage for his clients, scroll down to the pic of the bro with the shades and Cruella De Vil-esque chin scruff posing expressionless in front of a brick background. His wisdom follows.
thriveglobal.com
Radio’s 40 Year Old Music Programming Formula Is Killing Innovation, Alienating Younger Listeners, and Widening the Disconnect with Its Audience
Successful brands continuously seek new ways to delight their customers and attract new ones, but music radio stations aren't listening to that idea. If they don't tune in soon, their refusal to update their approach will hasten their demise.
TechRepublic
20 home office must-haves for remote workers
TechRepublic wanted ideas from WAH and remote workers about essentials for a productive home office. Rafe serves up a foursome of effective recommendations. Check out #4, 5, 7, and 9.
smartbusinesshacks.com
21 Content Creation Tips: How to Create Content That Converts
In tip #18, Rafe explains the golden rule of content creation that delivers powerful sales support results for organizations in any industry.
fitsmallbusiness.com
Top 25 Public Relations Tips From The Pros
Rafe's PR tip (#4) is a great starting point for organizations of any size.
Entrepreneur
3 Startup Success Secrets Learned on a 40-Year Journey From Go-For to Billionaire
Everybody catches a couple of breaks. What music industry legend Jimmy Iovine did with his made him a rich and wise.
2 More Startup Success Secrets of Apple Music's Jimmy Iovine
This post features two additions to Rafe's article "3 Startup Success Lessons Learned on a 40-Year Journey From Go-For to Billionaire" (Entrepreneur), which is based on HBO's hit documentary series "The Defiant Ones".
CNBC
Five letters that explain Trump’s continued popularity among his supporters
Why do Donald Trump's fans across America continue to embrace him? The answer is a sales industry acronym called WIIFM.
CNBC
Kathy Griffin needs to do these things to recover from her career-killing Trump 'beheading' stunt
Can Kathy Griffin revive her career after her POTUS decapitation photo debacle? Mos def! Rafe's tip on how she can do it is included.
bestlifeonline.com
15 Secrets for Drafting the Perfect Cold Open Email
Check out Rafe's top tip to get your cold sales emails noticed and opened (scroll down to #10).
fundersclub.com
The 7 Keys To Spotting Superior Sales Talent
Rafe explains how understanding WIIFM can make or break a startup's sales efforts.
workathomesuccess.com
Profile: Rafe Gomez, VC Inc Marketing
VC Inc. Marketing's Rafe Gomez shares tips on how solopreneurs can efficiently market their offerings, operate their organizations, and maximize their productivity.
startupmindset.com
How Startups Can Boost Sales and Search Rank Using SEO P.R.
A five step SEO + P.R. methodology = competitive edge, big ROI, & incoming $$$ opportunities.